A Marketer's (Tiny) Guide to Promo at Trade Shows
Jun 4
Trade show season is quickly approaching, and standing out in the sea of booths can feel like a daunting task. The competition is fierce, and capturing attention amid the hustle and bustle of the e...
Continue ReadingIt's Party Thyme: 7 Products for Plant Lovers
May 6
In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren't just beautiful home décor- they're actually good for your health! Owning indoor plants c...
Continue ReadingWhat’s Up With Unboxing Videos? The Trend You Must Try
Feb 25
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...
Continue Reading8 Graphic Design Mistakes to Avoid
Jan 6
From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...
Continue ReadingTake a Hike! 6 Products to Help you in the Great Outdoors
Aug 29, 2024
Did you know that between the United States, Mexico, and Canada, there are 15 different ecological regions in North America? Right in our own back yard, you can go from the frosty tundra of far nor...
Continue Reading6 Products to Show Your Support for Breast Cancer Awareness
Jul 24, 2024
Suppose you're looking for a cause to support to make sure that your business is responsible and giving back to the community. In that case, breast cancer awareness is an excellent choice because i...
Continue ReadingHow to Put Together an Onboarding Kit
May 13, 2024
Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...
Continue ReadingThese Are the Tech-Savvy Promotional Products You Are Looking For
May 6, 2024
Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...
Continue Reading6 Benefits of Customer Loyalty Programs
Mar 16, 2024
Everybody loves getting new business – it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into gene...
Continue ReadingCase Study: Thank You for Spooning
Dec 19, 2023
Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers...
Continue ReadingGraphic Design Terms Everyone Should Know
Oct 5, 2023
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...
Continue ReadingThe Best Apps For Organization
Sep 28, 2023
For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...
Continue ReadingThe History of Promotional Products
Jul 16, 2023
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...
Continue Reading6 Reasons You Need a Company Store
Jul 1, 2023
As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...
Continue Reading6 Products to Include in Every Holiday Gift Basket
Jan 16, 2023
It's always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thought ...
Continue ReadingYour Guide to Promo Hats
Nov 10, 2022
A hat is a hat, right? With so many different styles available, it's easy to get confused. With this quick guide to promotional headwear, you'll learn the differences between the various styles of ...
Continue ReadingGeneration Z vs. Millennials: What’s the Difference?
Aug 19, 2022
We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually defin...
Continue ReadingYes, There's a Difference: Everything You Need to Know About Pens
Aug 12, 2022
Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can ...
Continue ReadingCraft the Perfect Trade Show Swag Bag
Jul 6, 2022
Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...
Continue ReadingTake 5 of These Promotional Products for the Medical Field, and Call Me in the Morning
Feb 22, 2022
It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...
Continue ReadingWhat Makes Gen Z Tick?
Jan 17, 2022
It's 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may work a...
Continue ReadingRelax and Unwind With These 10 Promo Products
Sep 2, 2021
Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you've had back to back meetings or you've had a stressful travel week. Whatever the case, nothing h...
Continue Reading6 Hot Sauces Sure to Blow Your Socks Off
Aug 26, 2021
Finding a new, good hot sauce nowadays is almost like when Indiana Jones triumphantly grabs the idol at the beginning of Raiders of the Lost Ark. It may have taken you traversing through the aisles...
Continue Reading12 Perfect Pediatric Products for Babies
Aug 18, 2021
Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there's a lot to procure and prepare before...
Continue ReadingCase Study: Hay, Where'd You Get That Tote?
Aug 3, 2021
Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...
Continue Reading6 Products to Grow Your Business!
Jun 28, 2021
People love plants! They live in our offices and our homes and whether you have a large flourishing garden or fake plants because you can't even keep a cactus alive, there's a plant-themed promo fo...
Continue ReadingReusable vs. Disposable Items
Jun 13, 2021
Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cu...
Continue ReadingHow to Create Buzz Around a Launch With Promo Products
Apr 3, 2021
So, you're launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this launch ...
Continue ReadingTake it To-Go: 8 Restaurant Takeout Essentials
Nov 24, 2020
The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are ...
Continue ReadingSustainability & Environmental Responsibility: Why it Matters
Nov 10, 2020
As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...
Continue Reading10 Tweetable Quotes for Motivation
Nov 3, 2020
People love quotes. That's probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company's account. However, quo...
Continue ReadingA Quick Guide to Promotional Bags
Jun 25, 2020
Whether you're at a tradeshow, school, office, or even the grocery store, chances are that you're going to see a promotional bag. Bags are one of the most ubiquitous promotional products – an...
Continue ReadingFrom Zero to Wow: 6 Uniforms That Every Employee Will Love
Jun 11, 2020
Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...
Continue ReadingLead a Healthier Lifestyle With These 6 Promotional Products
Jun 4, 2020
Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...
Continue Reading6 Fun Products for Keeping Kids Occupied at Home
Apr 29, 2020
Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggl...
Continue Reading6 Purr-fect Promo Products for Cat Lovers
Mar 2, 2020
Everyone knows that dogs are man's best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets by...
Continue ReadingCase Study: This Promotional Product is in the Bag
Feb 17, 2020
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...
Continue ReadingSwing, Batter! The Best MLB Promotions
Jan 19, 2020
Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way b...
Continue Reading6 Things You're Missing Out on by Not Using Promotional Products
Dec 14, 2019
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...
Continue ReadingHow Promo Products Can Tell Your Brand's Story
Nov 8, 2019
Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...
Continue Reading6 Retro Products That Are a Blast From the Past
Oct 25, 2019
No matter what decade you think of when you think of “retro products”, you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business c...
Continue Reading5 Fail-Proof Ideas for Your Business Instagram
Sep 26, 2019
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...
Continue Reading16 Ways Color Affects Your Branding and Marketing
Jul 9, 2019
Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...
Continue ReadingOur Top 10 Favorite Eco-Friendly Products
Apr 14, 2019
Sometimes it's good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The products...
Continue ReadingYour Brand Is Your Business - Market It!
Mar 1, 2019
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...
Continue ReadingBranding 101: Let’s Talk Logos
Feb 15, 2019
A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...
Continue Reading6 Things You're Missing out on by Not Using Promotional Products
Dec 6, 2018
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...
Continue ReadingBranding 101: What Makes a Brand Powerful
Jul 16, 2018
A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...
Continue Reading5 Invaluable Marketing Books to Help Grow Your Brand
Jul 2, 2018
In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...
Continue Reading4 Steps to #Winning Social Media
Jun 11, 2018
Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across t...
Continue ReadingGraphic Design Terms Everyone Should Know
Jun 24, 2019
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...
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